Does sex in advertising sells?

Sex sells claims the old and undeniably true adage. We are sexual beings. Advertisers use this attribute by trying to associate their products and services with sexy imagery hoping that some of the hotness gets attached to their brand in the consumer's subconscious mind.

However abusing your audience's attention is a dangerous thing. Showing skin to get attention and then trying to sell completely unrelated products like hearing aides, touch-typing courses or car-rental rental services (like you will see below) may backfire. The reader feels cheated and talked down to. Another thing to be cautious about is how much nudity is sufficient to grab eyeballs and what is too much thus considered offending. This is of course a cultural question. Usually the more religious your target market the less accepted it is to show bare body parts. For these reasons one needs to be careful where and how to use sex in advertising.

Yet there are many brands that are brave enough to take the risk and celebrate sex as any other source of joy in life in their ads. Decide what works and what not for you and presumably for the target within this pool of several dozen campaigns collected over the last few years. Check out first the print advertisements by category then see a few links to sexy microsites and tv ads. Also watch a compilation of these ads in this video on YouTube.

Vintage Advertisement of Modern Technology. 26 images

Vintage design is always described as outdated, old looking design with most updated products like Facebook or Nintendo Wii featured… what?

Yeah it’s not a typo, I mean it, and you’re gonna witness 24 modern products adapted into vintage style advertisement. Some of them are created by modern designer, yet others are modified directly from genuine vintage ads originated from your parent’s era.

So get amused, get inspired, who knows vintage might be the design direction for your next viral ad campaign!

Fun advertising photography by Vincent Dixon, 23 Ads images

For over 15 years, Vincent Dixon has produced award winning images and helped to create many memorable advertising campaigns. He was born in Kilkenny, Ireland and, despite earning a PHD in molecular biology, he eventually found his true calling behind the lens. Vincent started his professional career in Paris and quickly was awarded some of the top campaigns in Europe such as Absolut Europe and Perrier. Those highly visible campaigns, among others, quickly gained him notoriety throughout both Europe and North America.

10 Clever Ads on Buildings

Anando Milk, from India, wanted to increase milk consumption among children, so the McCann Erikson Agency came up with this amazingly creative ad placed on one of Mumbai's buildings, where you can see a child strong enough --a benefit of the milk, of course-- to move part of the building itself. (Link)

Old Advertisements And Ad Inspirations

This is a compilation of old advertisements, i hope they will give you good inspiration to try to make one by yourself. Not all are actually ads, but they are added to make your imagination do a great stuff. You should enjoy reading this article, as I did when I was writing.

Guinness Pin Up by ~Grim-Clavera

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More Tarantino Posters -- In That Minimalist Style That's All the Rage!

Following up those artist-created posters for Inglourious Basterds, here's another from Ibraheem Youssef that gives a wink to the film's crucial Chun-Li-style "3" moment.

30 Creative Personification Ads in Advertising

What do you think about the objects around you in daily life? Nothing special and even boring, right? But what if they are endowed with expression, limbs or actions as human being? It certainly will be another story! Advertisers have realized it well and thus have created numerous clever ads featuring personified common objects.

Here we bring you 30 Creative Personification Ads in Advertising. These ads can always easily impress viewers. It is interesting to see the injured numbers lying in the hospital, or to see carrots standing in line. We have piled some of such ads here, have fun!

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Inspiration: 33 Creative and Smart Print Ads You’ll Love

Although there are tons of new print ads being created everyday, we managed to pick out the best 33 print ads, that in our opinion are the most creative and delivers the great portion of inspiration. At some of these ads you need to look twice to see the hidden message, and that makes the ad even more special. Have fun

> The Nikon S60: Detects up to 12 faces

Excellent Ads. 21 images

Excellent Ads